Suke is a visionary founder who bridges the gap between the precision of chemical engineering and the fluid creativity of the beauty industry. His journey is defined by a unique dual-perspective: the technical rigor of a certified chemical engineer and the soulful intuition of a trained hair stylist.

Driven by a lifelong passion for music, fine arts, and the aesthetics of hair, Suke chose an unconventional path. After securing his engineering credentials, he immersed himself in the world of hairdressing. This hands-on experience allowed him to identify a critical gap in the market: the need for professional-grade products that perform with scientific consistency while respecting the artistic needs of the stylist.

In 2014, Suke synthesized his two worlds to launch his own cosmetics company. Specializing in OEM customized services, he empowers brands to create high-performance products backed by chemical expertise and real-world salon insights.

Under Suke’s leadership, the company offers a comprehensive range of premium formulations, including:

• Hair Care & Styling: Professional shampoos, treatments, high-hold hair clays, and versatile waxes.

• Technical Solutions: Advanced perming systems and vibrant, long-lasting hair dye products.

• Sensory Experiences: Therapeutic essential oils, signature perfumes, and artisanal scented candles.

I don’t just formulate products; I engineer the tools that allow artists to express their true vision.” — Suke